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CUSTOMER EXPERIENCE OPTIMISATION

Strategic Roadmaps for actionable recommendations

 

The visitor feedback and the buying journey mapping will quickly and easily identify the issues the visitors might face and will ultimately lead to recommendations and improvements on the issues that the visitors might be facing. The recommendations will be outlining your ‘easy to follow, highly concentrated’ reports on the issues that create frictions for the user.

 

The visitor feedback and the buying journey mapping will reveal many issues that the visitor may face when visiting the e-commerce site, however our experts analyse these issues and provide recommendations based on strategic importance of impact on the visitor experience.

 

We prioritise the issues and inform the client on their strategic impact on the bottom line and conversion. The report will recommend the improvements in strategic order so that the most important issue that harm your image and sales dealt immediately.

Our recommendations (on how your company can improve) will ultimately be conversion optimisation recommendations. Any issues that create friction for the visitor will be affecting conversion negatively.

You will get knowledge based reports that give you actionable recommendations that are based on visitor feedback. The recommendation can be about information architect which is about organizing the content so that it can be found. The visitor needs to find whatever they are looking for easily and quickly. The visitor feedback can identify the lack of search box on the site to find the product easily. The visitor feedback can identify the lack of search box on the site to find the product easily.The search box on e-commerce sites is essential to help visitor in finding the product they are trying to buy. The old marketing adage says if they can’t find they can’t buy. By making it easy for the visitor you are increasing your possibility of sales and conversions.